A Wholesaler’s Value To A Shipper
Originally printed in the October 2020 issue of Produce Business. My grandfather, John Vena, who founded our family produce business in Philadelphia, worked fiercely to… Read More
John Vena
The City Of Brotherly Love’s Unique Tapestry
Originally printed in the September 2019 issue of Produce Business. Woven by geography, Philadelphia’s multi-faceted consumers continue to shape its food culture. Since its rebirth… Read More
An Eye-Opening Trip To London, Historic Market
Donald Trump and I were in London early in June. We weren’t traveling together or anything, it was just coincidence. However, we had similar agendas…. Read More
Taking a Mulligan Or Two On The Produce Market
I don’t play golf but recently attended my first charity tournament and learned about a valuable fundraising tool — selling the golfers a “mulligan.” According… Read More
Work On Your Business, Not In Your Business
Q: What has two legs and one wheel? A: The owner of a small business pushing the wheelbarrow of commerce. Vision, sweat… Read More
Managing Change In A Maturing Terminal Market
Produce terminal markets used to be really simple operations fueled by supply and demand and staffed by quaint, colorful characters — usually men — well-suited… Read More
Fruit Logistica: Earth-Friendly Packaging, Robots Fuel Trends
Originally printed in the March 2019 issue of Produce Business. Thirty-five acres of produce from 90 countries Seventy-eight thousand produce people A more mature and… Read More
Fruit Logistica: Earth-Friendly Packaging, Robots Fuel Trends
Originally printed in the March 2019 issue of Produce Business. Thirty-five acres of produce from 90 countries Seventy-eight thousand produce people A more mature and… Read More
A Letter To Myself
Originally printed in the February 2019 issue of Produce Business. Dear John Vena (age 36): I have been following your career for some time now,… Read More
Improving Employee Engagement
Originally printed in the January 2019 issue of Produce Business. The temptation for business leaders to think about new beginnings, fresh starts and turning over… Read More